In one part, it aims to show what the weaknesses of the standard economic model are and the behavioral economic model strengths are to predict consumer behavior. Featuring a new preface, this book brings economics back to its place in the human conversation. Preface -- Preamble: a mathematician's murder -- Introduction -- The self-devouring octopus, or, logic -- "No-brainers", or, reason in nature -- The sleep of reason, or, dreams -- Dreams into things, or, art -- "I believe because it is ... Darkly fascinating short novel depicts the struggles of a doubting, supremely alienated protagonist in a world of relative values. In The Logic of Life, bestselling author Tim Harford quite simply makes sense of this world. Life often seems to defy logic. The receptionist is clearly smarter than the boss who earns fifty times her salary. A. Posner presents a concise and non-technical examination of this mother of all financial disasters and of the, as yet, stumbling efforts to cope with it. Found insideAmazing Decisions is a fascinating and entertaining guide to developing skills that will prove invaluable in personal and professional life. Explaining why traditional approaches to ethics don't work, the book considers how blind spots like ethical fading--the removal of ethics from the decision--making process--have led to tragedies and scandals such as the Challenger space ... Extensively updated, this third edition has many recent and revealing examples, including the application of dissonance theory to divisive social issues such as the Black Lives Matter movement and he said/she said claims. Found insideIn Dollars and Sense, bestselling author and behavioral economist Dan Ariely teams up with financial comedian and writer Jeff Kreisler to challenge many of our most basic assumptions about the precarious relationship between our brains and ... But as scientists break open the mindâs black box with the latest tools of neuroscience, theyâre discovering that this is not how the mind works. Major New York Times bestseller Winner of the National Academy of Sciences Best Book Award in 2012 Selected by the New York Times Book Review as one of the ten best books of 2011 A Globe and Mail Best Books of the Year 2011 Title One of The ... The latest addition to the BPS Textbooks in Psychology series, this thorough text provides a succinct, reader-friendly account of the field of judgment and decision making. Found insidePayoff investigates the true nature of motivation, our partial blindness to the way it works, and how we can bridge this gap. In short, this is not a book about "change management" but rather a book about "changing both you AND your business model." " Drawing on behavioral economics as an alternative to the standard tools of health economics, author Douglas E. Hough seeks to more clearly diagnose the ills of health care today. Why? As Harvard psychologist Daniel Gilbert explains, when people try to imagine what the future will hold, they make some basic and consistent mistakes. In Sway, Ori and Rom Brafman not only uncover rational explanations for a wide variety of irrational behaviors but also point readers toward ways to avoid succumbing to their pull. Working with risk science pioneer Paul Slovic, author Dan Gardner sets out to explain in a compulsively readable fashion just what that statement above means as to how we make decisions and run our lives. Found insideThe Art of Rest draws on ground-breaking research Claudia Hammond collaborated on: âThe Rest Testâ, the largest global survey into rest ever undertaken, completed by 18,000 people across 135 different countries. Found inside â Page 1With The Skeptic's Guide to the Universe, we can do this together. "Thorough, informative, and enlightening, The Skeptic's Guide to the Universe inoculates you against the frailties and shortcomings of human cognition. This book takes a look at how and why individuals display unethical behavior. It emphasizes the actual behavior of individuals rather than the specific business practices. Found insideTravis Maddox, Eastern University's playboy, makes a bet with good girl Abby that if he loses, he will remain abstinent for a month, but if he wins, Abby must live in his apartment for the same amount of time. In The (Honest) Truth About Dishonesty, award-winning, bestselling author Dan Ariely turns his unique insight and innovative research to the question of dishonesty. Part I covers optimizing theory; Parts II and III survey static and dynamic economic models; and Part IV contains the mathematical reviews, which range fromn linear algebra to point-to-set mappings. Found insidePreviously I armed myself with huge data sets, eye-opening software, an energetic learning style and a Swedish bayonet for sword-swallowing. It wasnât enough. But I hope this book will be.â Hans Rosling, February 2017. In our world of shifting political and cultural forces, technological revolution, and interconnected commerce, our decisions have far-reaching consequences. Use The Art of Choosing as your companion and guide for the many challenges ahead. Found inside â Page iBased on revolutionary research and original studies SuperFreakonomics promises to once again challenge our view of the way the world really works. Gathered together in this volume is the work of some of those researchers who are responsible for this shift of emphasis. Found insideExplains how self-delusion is part of a person's psychological defense system, identifying common misconceptions people have on topics such as caffeine withdrawal, hindsight, and brand loyalty. Three-time New York Times bestselling author Dan Ariely teams up with legendary The New Yorker cartoonist William Haefeli to present an expanded, illustrated collection of his immensely popularWall Street Journal advice column, âAsk ... Found insideAn upbeat cultural evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the structural patterns that cause people to make the same ... âBrilliant. . . . Lewis has given us a spectacular account of two great men who faced up to uncertainty and the limits of human reason.â âWilliam Easterly, Wall Street Journal Forty years ago, Israeli psychologists Daniel Kahneman and ... "Marketing Metaphoria undresses the mind of the consumer to reveal the powerful, unconscious viewing lenses that shape what people think, hear, say, and do. Found insideFor example: ⢠Youâre more likely to add bacon to your pizza if you order online. ⢠If you read this book on a screen, youâre less likely to remember its content. ⢠You might buy an item just because itâs located in a screen hot ... Found insideNobel laureate Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humansâpredictable, error-prone individuals. Found insideINSTANT NEW YORK TIMES BESTSELLER A NEW YORK TIMES NOTABLE BOOK OF 2018 ONE OF THE ECONOMIST'S BOOKS OF THE YEAR AND A PERFECT HOLIDAY GIFT "My new favorite book of all time. The Rational Animal will transform the way you think about decision making. In this âvital, necessary, and beautiful bookâ (Michael Eric Dyson), antiracist educator Robin DiAngelo deftly illuminates the phenomenon of white fragility and âallows us to understand racism as a practice not restricted to âbad ... Found insideThe result is surprising, a bit ironic, and delightfully unorthodox. This book explains groundbreaking text-mining research in accessible terms and offers a new perspective on the New York Times bestseller list. In The Paradox of Choice, Barry Schwartz explains at what point choiceâthe hallmark of individual freedom and self-determination that we so cherishâbecomes detrimental to our psychological and emotional well-being. Found insideKen Evers-Hood looks at Jesus through the lens of cognitive heuristics (mental shortcuts) and biases (blind spots) and makes the case that a fully human Jesus is predictably irrational--just like all of us. Argues that public finance--the study of the government's role in economics--should incorporate principles from behavior economics and other branches of psychology. Ten years in the making, this award-winning book tells a tale ranging from genetics to neurotransmitters, from emotion to language, from parenting to politics, taking an inclusive interdisciplinary approach to show how something so ... Presents a groundbreaking investigation into the origins of morality at the core of religion and politics, offering scholarly insight into the motivations behind cultural clashes that are polarizing America. Watts' argument has important implications in politics, business, and marketing, as well as in science and everyday life. Thinking, Fast and Slow ...in 30 Minutes is the essential guide to quickly understanding the fundamental components of decision making outlined in Daniel Kahneman's bestselling book, Thinking, Fast and Slow. Found insideDan Ariely's three New York Times bestselling books on his groundbreaking behavioral economics research, Predictably Irrational, The Upside of Irrationality, and The (Honest) Truth About Dishonesty, are now available for the first time in a ... In accessible terms and predictably irrational themes a new preface, this book brings economics back to its in! Hans Rosling, February 2017 Swedish bayonet for sword-swallowing who earns fifty times her.. Has important implications in politics, business, and delightfully unorthodox its content be.â Hans,... World of relative values, February 2017 her salary clearly smarter than the boss who earns times. To developing skills that will prove invaluable in personal and professional life companion and guide for the many challenges.... Found insideThe result is surprising, a bit ironic, and delightfully.. About decision making its place in the human conversation book brings economics back its. 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